{"id":5253,"date":"2022-05-04T10:59:41","date_gmt":"2022-05-04T15:59:41","guid":{"rendered":"https:\/\/m22.mx\/crm\/?p=5253"},"modified":"2023-06-26T20:59:08","modified_gmt":"2023-06-27T02:59:08","slug":"que-me-conviene-mas-un-erp-o-un-crm","status":"publish","type":"post","link":"https:\/\/m22.tech\/crm\/2022\/05\/04\/que-me-conviene-mas-un-erp-o-un-crm\/","title":{"rendered":"\u00bfQu\u00e9 me conviene m\u00e1s un ERP o un CRM?"},"content":{"rendered":"\t\t
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Los avances tecnol\u00f3gicos crecen de tal manera que en la actualidad ayudan a agilizar diferentes procesos en una empresa, desde las ventas hasta la gesti\u00f3n entre los colaboradores y clientes. Tal es el caso de los ERP’s <\/strong>y los CRM’s<\/strong>, herramientas que mejoran la eficiencia<\/strong>, la optimizaci\u00f3n y el incremento de ventas<\/strong>. Seguramente has o\u00eddo hablar de ellos, pero \u00bfsabes cu\u00e1l le conviene m\u00e1s a tu empresa?<\/strong>, \u00bfun CRM o un ERP?<\/strong><\/p>\n

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No te preocupes, porque en la divisi\u00f3n de Third Party de M22, te ayudaremos a solucionar esta interrogante<\/strong>, si deseas conocer qu\u00e9 herramienta es lo que m\u00e1s te conviene, a continuaci\u00f3n, te presentamos m\u00e1s del tema. El primer paso es identificar cu\u00e1l es la diferencia entre un ERP y un CRM.<\/p>\n

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\u00bfQu\u00e9 es un ERP? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Un ERP (Enterprise Resource Planning), o sistema de Planeaci\u00f3n de Recursos Empresariales (en espa\u00f1ol), es una herramienta cuyo objetivo es dar una planificaci\u00f3n de los procesos de la empresa como ventas, inventarios, compras, contabilidad, etc.\u00a0<\/span><\/p>\n

La implementaci\u00f3n de<\/span> un ERP te ayudar\u00e1 a tener un sano crecimiento en la empresa <\/b>y te permitir\u00e1 tomar las mejores decisiones, esto gracias a los reportes de informes que brinda; ya que, por ejemplo, al tener un control del inventario se puede disminuir que existan desperdicios y, por tanto, los costos tambi\u00e9n.\u00a0<\/span><\/p>\n

Una de las herramientas ERP m\u00e1s destacadas es <\/span>Odoo<\/b>, la cual brinda informaci\u00f3n espec\u00edfica de cada uno de los procesos internos de nuestra empresa.<\/span><\/p>\n

Por otro lado, un <\/span>CRM <\/b>(Customer Relationship Management), o Gesti\u00f3n de la Relaci\u00f3n con el Cliente (en espa\u00f1ol), llevar\u00e1 a otro nivel la relaci\u00f3n con clientes y prospectos, debido a que ayuda a conocer necesidades, comportamientos e interacciones de cada uno de ellos. A partir de estos conocimientos, es posible crear estrategias m\u00e1s profundas.<\/span><\/p>\n

Con <\/span>Sales Cloud<\/b> obtendr\u00e1s aumento en las ventas y la productividad; asimismo, podr\u00e1s medir el desempe\u00f1o de tu estrategia, pues las herramientas de Sales Cloud automatizan tareas y permiten guiar la estrategia comercial y, por lo tanto, planear una meta en las ventas.\u00a0<\/span><\/p>\n

Ahora que ya conoces qu\u00e9 es entre un ERP y CRM, te preguntas \u00bfcu\u00e1l me conviene m\u00e1s? Ambas herramientas tienen un enfoque diferente, <\/span>la implementaci\u00f3n de uno, otra o ambas depender\u00e1 de los objetivos, las necesidades y el tama\u00f1o de tu empresa<\/b>.\u00a0<\/span><\/p>\n

Nuestro principal objetivo es guiarte y ofrecerte las herramientas y estrategias que har\u00e1n m\u00e1s eficiente tu proceso de ventas y con tus clientes. Obt\u00e9n una asesor\u00eda gratuita con Third Party, puedes contactarnos a trav\u00e9s de un <\/span>email, agendar una videollamada <\/span>o escr\u00edbenos v\u00eda<\/span> WhatsApp<\/span><\/a>. Estamos listos para brindarte soluciones.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Los avances tecnol\u00f3gicos crecen de tal manera que en la actualidad ayudan a agilizar diferentes procesos en una empresa, desde las ventas hasta la gesti\u00f3n entre los colaboradores y clientes. Tal es el caso de los ERP’s y los CRM’s, herramientas que mejoran la eficiencia, la optimizaci\u00f3n y el incremento de ventas. Seguramente has o\u00eddo […]<\/p>\n","protected":false},"author":1,"featured_media":5256,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[45],"tags":[],"class_list":["post-5253","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crms"],"yoast_head":"\n\u00bfQu\u00e9 me conviene m\u00e1s un ERP o un CRM? - CRM + M22<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/m22.tech\/crm\/2022\/05\/04\/que-me-conviene-mas-un-erp-o-un-crm\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfQu\u00e9 me conviene m\u00e1s un ERP o un CRM? - CRM + M22\" \/>\n<meta property=\"og:description\" content=\"Los avances tecnol\u00f3gicos crecen de tal manera que en la actualidad ayudan a agilizar diferentes procesos en una empresa, desde las ventas hasta la gesti\u00f3n entre los colaboradores y clientes. 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